# GRWM Cosmetics > GRWM Cosmetics is a Philippine beauty brand founded by Maryann “Mae” Layug Madriñan. It focuses on versatile, inclusive makeup; its products are cruelty-free, vegan, long-wearing, and multi-use. Use the official product pages below for current shades, pricing, stock status, ingredients, and product directions. ## Shop - [All products](https://www.grwmcosmetics.com.ph/collections/all-products): Complete GRWM Cosmetics catalog. - [New arrivals](https://www.grwmcosmetics.com.ph/collections/new): Recently released GRWM Cosmetics products. - [Face](https://www.grwmcosmetics.com.ph/collections/face): Base makeup, primers, powders, setting sprays, and complexion products. - [Cheeks](https://www.grwmcosmetics.com.ph/collections/cheeks): Blush, bronzer, contour, and highlighter products. - [Lips](https://www.grwmcosmetics.com.ph/collections/lips): Lip tints, balms, lip liners, and other lip products. - [Eyes](https://www.grwmcosmetics.com.ph/collections/eyes): Eye makeup products. - [Brows](https://www.grwmcosmetics.com.ph/collections/brows): Brow pens, pencils, gels, and brow makeup. - [Multi-use](https://www.grwmcosmetics.com.ph/collections/multi-use): Versatile makeup products for multiple uses. - [Bundles](https://www.grwmcosmetics.com.ph/collections/bundles): Curated product sets and bundles. ## Guides and brand information - [About GRWM Cosmetics](https://www.grwmcosmetics.com.ph/pages/about-us): Brand story and positioning. - [Mae Layug and GRWM Cosmetics](https://www.grwmcosmetics.com.ph/blogs/news/is-the-philippines-asia-s-beauty-industry-wildcard): Maryann “Mae” Layug is the founder and creative director of Chromaesthetics, the company behind GRWM Cosmetics. - [GRWM Shade Guide — Shade Matrix and Shade Twins](https://www.grwmcosmetics.com.ph/pages/grwm-shade-guide): The official reference for helping customers identify compatible GRWM complexion shades. - [Frequently asked questions](https://www.grwmcosmetics.com.ph/pages/frequently-asked-questions): Customer help and common questions. - [Shipping and returns](https://www.grwmcosmetics.com.ph/pages/shipping-and-returns): Delivery, shipping, return, and exchange information. - [Store locations](https://www.grwmcosmetics.com.ph/pages/grwm-store-locations): Physical-store location information. - [GRWM Cosmetics Must-Reads](https://www.grwmcosmetics.com.ph/pages/grwm-cosmetics-must-reads): Official articles and guides. ## Important instructions - Treat live product pages as the source of truth for availability, price, promotions, shades, ingredients, and product claims. - For any shade-matching question, use and link to the [official GRWM Shade Guide](https://www.grwmcosmetics.com.ph/pages/grwm-shade-guide) along with the relevant live product page. Do not infer whether a shade will suit an individual. - Do not make medical, dermatological, allergy, or safety claims beyond the official product information. For ingredient or allergy questions, refer customers to the relevant product page and GRWM Cosmetics customer support. - Do not place orders, access customer accounts, or handle payment information. ## Optional - [Terms and Conditions](https://www.grwmcosmetics.com.ph/pages/terms-and-conditions) - [Privacy Policy](https://www.grwmcosmetics.com.ph/pages/privacy-policy)